Tsinghua SEM’s post-doctoral students have visited Beijing Tongrentang Group on October 23, 2009.

Friday’s event was part of activities hosted by Tsinghua SEM post-doctoral academic club which attracted nearly 40 participants.

The post-doctoral students began the first leg of their visit in modernized production base of Beijing Tongrentang Group to look at the production line of Tongrentang’s famous products as well as the product exhibition hall. They also visited Chinese medicine museum set up by Tongrentang Group headquartered in Chongwenmen, where they got further understanding about the history and culture of Chinese traditional medicine. Tongrentang, the old-brand company with a history of 340 years in traditional Chinese medicine industry, leaves visitors a deep impression with its ancient precept of “concocts although numerous, must not dare to omit artificial; Savors although expensive, must not dare to omit physical resource”.

After the visit, the post-doctoral students attended a seminar concerning the Traditional Chinese Medicine culture and enterprise development strategy. At the seminar, the upper rank of Tongrentang Group shared with the post doctoral students about the company’s practice and experiences. Topics covered the company’s further development strategy, corporate social responsibility, product distribution channels, traditional medicine research and innovation, national medicine policy and corporate culture, etc..