The Advanced Management Program in Luxury and Fashion has graduated its second batch of students in March. The commencement and graduation party were held at Tsinghua SEM on March 16, 2008.
Participants who successfully complete the entire program were awarded the Fashion & Luxury Advanced Management Program International Certificate jointly delivered by Tsinghua SEM, the Institut Fran?ais de la Mode, and HEC Paris.
Representatives from French embassy, Paris Chamber of Commerce & Industry, the Institut Fran?ais De La Mode, and the HEC School of Management-Paris attended the ceremony. In their presentations, representatives from French embassy and Paris Chamber of Commerce & Industry spoke highly of the program, saying it promoted the communication between fashion Industries in China, France and Europe.
The Advanced Management Program in Luxury and Fashion was developed by Tsinghua SEM, the Institut Fran?ais De La Mode, and the HEC School of Management-Paris. Its first class was opened in 2006. The objective of the Advanced Management Program in Fashion and Luxury is to prepare senior managers for the challenges in the rapidly evolving Chinese fashion and luxury markets. The six-module executive program comprises a wide range of subjects including global strategy and brand management, globalization and innovation, product strategy and brand management.